Turn People You Meet Into Readers — NFC Business Cards and Invite Links
Building a funnel from offline to online
機械翻訳 / Machine-translated
2026年8月4日・8分で読める
There's plenty of talk about growing your readership online, but the funnel for turning people you've actually met in person into readers is rarely well thought out. MiraiPage has two features designed exactly for that: NFC digital business cards and invite links.
In your dashboard under "Invite Friends," you'll find your personal invite link. It takes the form miraipage.net/r/yourcode.
When someone signs up through that link, here's what happens:
In short, the person you invited becomes your reader, and you gain credit to spend on articles.
This link can be used any number of times. You don't need to issue a new one for each person.
That means you can put it anywhere — your social media profile, email signature, the final slide of a workshop presentation, a business card. Create one link and scatter it everywhere.
Points are awarded only when the sign-up happens in a single continuous session after clicking the link. If someone clicks the link and then registers days later, it won't count. If someone says "I'll sign up later," the safest approach is to stay with them until they've actually completed registration.
MiraiPage sells physical cards with a built-in NFC chip. When you hold one near someone's smartphone, your profile page opens instantly.
No app installation required. The other person doesn't have to do anything — just hold the card near their phone.
A launch campaign is currently running, with ¥2,200 off each option.
| Type | Regular | Current |
|---|---|---|
| Wood | ¥5,000 | ¥2,800 |
| 3D-printed | ¥7,000 | ¥4,800 |
Custom designs are available upon request.
NFC digital business card. ① shows the current price (launch discount of ¥2,200 off, shipping included)
This is where it really counts. Each card ships with an invite code — printed separately, not on the card itself.
Even if the person you hand the card to doesn't have a MiraiPage account yet, they can sign up right then and there. And since they're signing up through your invite, they become your reader in the process.
You go from "exchanging contact information" to "the other person becoming your reader" — all in one step.
A record of who you exchanged cards with and when is saved as a history log. Both the person who gave the card and the person who received it can view it.
After exchanging cards with 20 people at an event, you'll never find yourself wondering "Who was that again?"
When a mutual follow is established for the first time, you can send one thank-you email in your name. The message can be customized.
However, this is off by default. If you want to use it, go to your settings and enable it explicitly. It will never send on its own without your permission.
Manually sending thank-you messages to everyone the night of an event starts to fall apart once you've met more than about ten people. Automating this step adds one more touchpoint with everyone you met.
As an actual offline-to-online funnel, here's how it looks:
Once all four are in place, you have a cycle where people you meet become readers, and readers grow further through your invite link.
Business card exchange history and thank-you email settings can only be managed through the browser version (miraipage.net). They cannot be configured from the salon app, so make sure to complete the initial setup in a browser on your computer or smartphone.
Next time is the final installment of this series. We'll cover AI transparency labels and fact-checking — specifically, how to make trustworthiness visible in a world overflowing with "AI-written articles."